Spring Appeal
CLIENT
MAGGIE’S
PURPOSE
Campaigns
A short appeal film created for Maggie’s Spring Appeal, helping drive donations through James’ personal story.
“It's changed my life and my family's life incredibly.” “This is my medication.” “It's given me wings.”
James speaks with warmth and honesty about the impact Maggie’s has had on his life after cancer, and on the people closest to him. Our aim with this film was to let his words lead — creating space for a deeply personal story about connection, confidence and the value of being able to talk openly.
Created for Maggie’s Spring Appeal, the film was designed to help audiences understand the life changing difference ongoing support can make, and to inspire donations that ensure more people living with cancer can access that care in the future.
TM Studios has worked alongside Maggie's Centres since 2020 across national campaigns, appeals and patient support films. Through sensitive interviewing and careful editing, we help bring lived experiences to the forefront in ways that feel human, clear and genuinely moving.